With an exciting lineup of adventure-ready vehicles, immersive test drives, and a unique booth design concept, Mitsubishi Motors Philippines Corporation (MMPC) is captivating the hearts of visitors at the ongoing 9th Philippine International Motor Show (PIMS), on its last day today, October 27.
In line with the design concept of Mitsubishi Motors Corporation’s booth in last year’s Japan Mobility Show, MMPC’s booth centers on the theme: “Awaken the adventurous spirit within you. Adventures for all – anytime and anywhere.” Inspired by the call to explore, the booth’s striking mountain design symbolizes the rugged landscapes and adventurous journeys that Mitsubishi vehicles are built to conquer.
Every element of the booth reflects the brand’s commitment to adventure and exploration. The towering mountain design encourages visitors to tap into their adventurous side, whether it’s going on an off-road journey or discovering new experiences in the city. The showcased models are perfectly aligned with this theme, offering a lineup of vehicles designed for outdoor explorers and everyday adventurers alike.
World premiere: 7-seater SUV Concept
Taking centerstage is nothing less than the world premiere of Mitsubishi’s new 7-seater DST Concept, which boasts a refined SUV design with a spacious, high-class cabin for a luxurious ride. Its robust handling ensures safe, smooth journeys in any weather or road condition, making it the perfect three-row SUV for new adventures.
Adventure-ready vehicles on display
Visitors will be able to explore a curated selection of Mitsubishi’s most adventure-capable vehicles, including:
- All-new XFORCE – Mitsubishi’s latest compact SUV offering, designed for urban explorers who demand style, advanced features and comfort in one.
- All-new Triton Rally Car Replica – Inspired by Mitsubishi’s participation in the Asia Cross Country Rally, this replica showcases the toughness and rally championship-winning prowess that the brand is known for.
- All-new Triton – A reliable pickup truck built with purpose for those who seek versatility and functionality in their everyday lives.
- Montero Sport Black Series Ralliart – Equipped with rugged Ralliart accessories, this midsize SUV is built for both city and off-road explorations, combining style and performance in one dynamic package.
- Xpander Cross Outdoor Edition – The ultimate companion for families who love outdoor exploration, this special edition of the Xpander Cross is equipped with additional accessories, making it more adventure-ready. It also comes with Ogawa camping gear (tarp tent, two camping chairs and a folding table).
Interactive test drive and off-road experience
The all-new XFORCE is available for a thrilling off-road test drive on specially designed tracks where customers can test the units’ different drive modes. Apart from rugged test drive, regular test drive along the streets of Pasay is also offered for customers who just want to experience the comfort, performance and functionality of these vehicles.
Promos and daily programs
Customers can avail of the Php15,000 exclusive discount for the all-new Triton and XFORCE and Php10,000 for Mirage, Mirage G4, Xpander, Montero Sport and L300. This special offer is only available for those who will reserve at MMPC’s booth during the 4-day event.
Inside the mountain landscape at MMPC booth, customers can also immerse themselves in a virtual reality (VR) experience that offers a close-to-reality look inside the Mitsubishi DST Concept. Using the VR technology, visitors can explore the spacious, high-class cabin of this three-row SUV and get a feel for its premium interior design and advanced features long before it hits the road.
Experience adventure at Mitsubishi’s booth
The 9th PIMS is by far the most significant motor show MMPC has participated in because of the first-ever world premiere for the brand.
“Our participation in this year’s PIMS is about more than just showcasing vehicles, it’s about showcasing Mitsubishi Motors-ness and inviting everyone to embrace the spirit of adventure,” said Ritsu Imaeda, MMPC President & CEO.
