Bosch PH launches “Care for Education” campaign

Now, more than ever, it has been proven that education is among the weakest points of our society. We’re talking about the farthest and poorest parts of the country, where primary education isn’t as accessible to children as in the cities.

In line with this, Bosch Automotive Aftermarket (AA) partners with Teach For The Philippines (TFP) to support the development of education skills necessary for children in the Philippines. The #CareforEducation campaign encompasses basic literacy, numeracy, and socio-emotional skills, addressing the challenges of providing education at a system level to children within poverty communities and the less fortunate in the Philippines.

(Bosch End-user Program)

“We believe that children are the next generation of leaders. Bosch AA supports this by providing quality education through this campaign. The partnership with Teach For The Philippines is divided into two programs – Functional Literacy Program (FLP) and Batang Bayani Program (BBP) – dedicated to 700 students and 500 parents of the students,” said Marcio Coelho, Vice President of Bosch AA ASEAN. 

“We believe that learning never stops and we look forward to working alongside Teach For The Philippines to equip children with the right knowledge and positive behavior towards learning and development,” he added.

L-R Michael Tengonciang (AA Marketing), Paulo Duarte (Bosch PH General Manager), Mel Balmaceda (Teach for the PH), Ginny Villa Real (Teach for the PH), Marcio Coelho (Bosch AA ASEAN VP)

The #CareForEducation campaign comes with two programs. The Functional Literacy Program (FLP) through Teach For The Philippines provides an early-grade intervention program for reading and math, subject areas that are critical for academic success in the Philippines.

On the other hand, the Batang Bayani Program (BBP) aims at encouraging children to practice positive behavior toward learning at home.

L-R Marcio, Mel, Ginny, Paulo

“As an organization, Teach For The Philippines works with progressive champions like Bosch AA to ensure that all Filipino children benefit from an inclusive, relevant, and excellent education. Literacy and life skills, in particular, are critical to developing at an early age. Investments in these skills will help pave the way for our children to succeed in the 21st century. Through Bosch AA's support, we can influence the lives of public school students all across the country,” said Clarissa Isabelle Delgado, Co-Founder and CEO of Teach For The Philippines.

Marcio Coelho (Bosch Automotive Aftermarket ASEAN VP)

The #CareForEducation campaign is part of Bosch’s Care for Life initiative that focuses on improving children’s communities in the ASEAN region. It is supported by Bosch Primavera – a charitable organization founded by Bosch associates, helping children globally since 1990.

The launch of #CareForEducation in the Philippines marks the third country in the ASEAN region under the Care For Life campaign. Singapore and Indonesia were the first two, while Malaysia, Vietnam, and Thailand are in the pipeline, which will focus on road safety, the health of children, and clean air, respectively.

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