Every October 20, Lynk & Co celebrates its anniversary and, this year on its 8th year in existence, the brand takes this opportunity to reflect on the numerous, outstanding achievements the brand has attained since its launch in 2016 in Berlin, Germany.
Extensive product lineup
As a joint venture co-founded by Geely and Volvo, Lynk & Co embodies global perspectives while maximizing worldwide resources to its advantage. In the last eight years, Lynk & Co has expanded its product lineup to 10 product series’ covering compact to full-size models across powertrains including ICE, HEV, PHEV, and BEV. The brand’s first all-electric sedan the Lynk & Co Z10 (built on the Sustainable Experience Architecture (SEA) platform) was introduced in Gothenburg, Sweden in June 2024, expanding the existing product lineup and showcasing brand breakthroughs in new energy vehicle technology.
Revolutionizing design language
Over the past eight years, Lynk & Co has continuously innovated its design language. Inspired by urban lights and shadows, it has adopted a second-generation design language “The Next Day” based on the concept of “Mega-city Contrast”—drawing inspiration from megacities that are multi-faceted in character, and are home to many different peoples and cultures. The Next Day concept car debuted in 2022, showcasing a fresh interpretation of the Mega-city Contrast design philosophy. And since the launch of Lynk & Co 08 in 2023, the advanced design language has been utilized on new energy models.
Outstanding product performance
Powerful performance has been a long-term focus for Lynk & Co, with racing DNA infused in its products. With six World TCR championship titles from 2019 to 2023, Lynk & Co has proven its product performance in on-track races. With race-level product tuning, the brand empowers mass-produced vehicles to achieve excellent driving performance for everyday roads.
Accelerating global strategy
Since the launch of Lynk & Co’s global strategy, the brand has accelerated its market expansion and has been actively launching in Europe, Southeast Asia, the Middle East and North Africa, and Latin America. The brand has laid out nearly 700 unique Lynk & Co Centers, Lynk & Co Spaces, and Lynk & Co Clubs where people can further interact with the brand. Guided by the tenet “More Than a Car,” Lynk & Co is committed to creating a personalized and connected space with its clientele, bringing diversified car-buying and in-store experience to consumers.
From the birth of the brand in 2016 to the present, Lynk & Co has achieved noteworthy results and has gained the support and love of more than 1.24 million users worldwide. It has become a unique brand with global character, motorsport pedigree, and social attributes that dare to change the automotive industry.
