Carousell, one of the world’s largest and fastest growing online classifieds, recently announced the top car brands for 2019 based on its data compilation of all searches made by Filipino users in the past year. Curious to see which cars led the search race last year? Read on.
Not surprisingly, Japanese automotive brands were the top 3 searches on Carousell last year. Ahead of the pack is Toyota as the most-searched auto brand, followed by Honda and Mitsubishi, respectively. It’s likewise not surprising that Toyota is the most dominant automotive brand in the Philippines, garnering the Triple Crown Award as the No. 1 carmaker in passenger car sales, commercial vehicle sales, and total vehicle sales. Its popularity among second hand buyers resonates very well as shown by its leading selection on Carousell in 2019.
The two other most-sought auto brands from Japan, Honda and Mitsubishi, are also highly preferred in the Philippines given their decades-long presence in the market, the prestige associated with their cars and the popularity of their SUV models such as the Honda CRV and the Mitsubishi Montero Sport. For the adventurous ones who go off-road at times, their most-sought Sport Utility Vehicles (SUV) for 2019 are Toyota Fortuner, Mitsubishi Pajero, Honda CRV, Toyota Land Cruiser and Mitsubishi Montero Sport.
Filipinos’ preference for Japanese vehicles is widely attributed to their reliability, affordability and durability. Since the introduction of front-wheel drive in the Philippine market in the 1990s, Japanese automakers have succeeded in exciting the Filipino car buyers with upgraded classic models that offer optimized interior space and operational performance.
Rounding off the top 5 most-searched brands on Carousell are German cars BMW and Mercedes Benz, which most Filipinos aspire to drive. These two brands are key players in the luxury car market and their popularity online shows signs of the booming Philippine economy and the growing luxury car segment.
“Carousell places a high premium on optimum user experience satisfaction whenever our customers use our platform to search for a vehicle that perfectly suits their specific needs,” shared Carousell Philippines Autos head Karl Magsuci. “That is why we always ensure that our listings offer the widest selection of vehicle and price options to a full range of buyers.”
Carousell’s auto data report further reveals the most looked up vehicles on its platform in 2019. Completing the top 5 car models searched on Carousell are Honda Civic, Honda City, Ford Mustang, Honda Jazz and Toyota Vios. Most-searched brands for MPV, AUV and van models are Toyota Innova, Hyundai Starex, Toyota Rush, Mitsubishi L300 and Toyota Avanza.
Meanwhile, last year’s top motorcycle searches on Carousell include Yamaha, Vespa, Ducati, Honda and Harley-Davidson. The growing demand for motorcycles as the vehicle of choice is brought by the worsening traffic in the Metro and the need to go to various destinations without the hassle of daily commute. One of the leading motorcycle brands, Honda, recently released a scooter catering to the younger generation of commuters. With its affordable price, the bike sports a variety of advanced smart technology to make the ride safe and improve fuel consumption.
“Carousell’s automotive platform is ready to cater to the motoring needs of the Pinoy auto lovers, whether they are looking for used or brand new vehicles, parts & accessories, motorcycles, and even trucks and other special vehicles,” Magsuci enthused.
The year 2020 promises to be another banner year for the Philippine economy, which currently has one of the highest growth rates among countries in the Southeast Asian region. Be on track by checking out the widest range of listings on Carousell’s automotive section and search for your next vehicle at https://www.carousell.ph/.
Carousell is a classifieds marketplace that makes selling as easy as taking a photo, and buying as simple as chatting. Launched in August 2012, Carousell began in Singapore and now has a presence in eight markets across Asia. With over 250 million listings, Carousell is one of the world’s largest and fastest growing marketplaces in Southeast Asia, Taiwan and Hong Kong, and is backed by Telenor Group, Rakuten Ventures, Sequoia Capital, Naspers, 500 Startups, Golden Gate Ventures, DBS and EDBI. The Carousell marketplace has a diverse range of products across a variety of categories, including cars, lifestyle, gadgets and fashion accessories.
Download the app for iOS or Android, and visit www.carousell.com for more information.
