Behind the brand: A closer look at the success of GAC Motor

In the dynamic world of the automotive industry, GAC MOTOR has emerged as a prominent and dynamic force, capturing the attention of both automobile enthusiasts and industry experts. With a resolute dedication to meticulous craftsmanship, exceptional product quality and services, cutting-edge technology, and engineering excellence, GAC MOTOR has become a significant player on the global automotive stage. Let’s explore the fascinating facets that make this company a compelling and influential figure in the industry:

A Proud Heritage and Stature

GAC MOTOR finds its roots as a subsidiary of the Guangzhou Automobile Group, a revered giant within China’s automotive sector. With a legacy that spans over a decade, the company has earned a reputation for crafting vehicles of the finest quality and undeniable reliability. Notably, GAC stands as one of China’s largest and most influential automotive manufacturers. It has fostered strategic partnerships with global auto titans such as Toyota, Honda, and Mitsubishi, a significant feat that has enabled GAC to assert itself within the Chinese automotive landscape. These collaborations have empowered GAC to manufacture and distribute vehicles from these iconic brands in China, a move that has significantly bolstered the automaker’s profile and dependability.

Back by a Strong Supply Chain

GAC MOTOR’s reliance on a vast and intricate global supply chain underscores its commitment to sourcing top-tier components, cutting-edge technologies, and systems from world-renowned suppliers. The company collaborates with industry behemoths including Aisin, Bosch, Visteon, Denso, Continental, Siemens, Delphi, Magna, Johnson Controls, and many others. This network guarantees the company’s commitment to quality by providing access to cutting-edge automotive parts, advanced techniques, and rigorous quality management systems.

Going Global

With a keen eye on global expansion, GAC MOTOR has set up a strong foothold in China, where it boasts a robust network of dealerships and state-of-the-art manufacturing facilities. As of today, GAC MOTOR has successfully established vast dealer networks in the Middle East, Southeast Asia, Eastern Europe, Africa and America — a total of 30 countries and regions worldwide.

Astara: A Partner in the Philippines

GAC MOTOR’s influence extends to the Philippines through a strategic partnership with Astara, a global mobility company and automotive distributor of the world’s leading car brands. To date, Astara has sold over three million vehicles in markets where it operates, further enhancing GAC MOTOR’s reputation as a trusted partner. Presently, Astara distributes GAC MOTOR vehicles in Chile and Peru, cementing its role as a key player in the company’s global strategy. 

In December 2022, Astara proudly introduced GAC MOTOR to its distributorship portfolio in the Philippines. Since then, the partnership has been nothing short of remarkable, with the company achieving record-breaking retail sales performance month after month. In the previous month alone, more than 1,200 vehicles were sold, and there is every indication that the target of 2,000 sales by year-end is well within reach.

GAC MOTOR’s remarkable sales success in the Philippines can be attributed to the robust demand for its growing range of vehicles, which includes the high-performance Empow sedan, the tech-savvy Emkoo SUV, the agile and sporty GS3 Emzoom, the sophisticated 7-seater GS8 SUV, the stylish and spacious GN6, and the versatile GS4.

GAC MOTOR Philippines, in particular, has been resolute in its pursuit of expansion, leaving no stone unturned in its quest to serve customers across the nation. The mission is clear: establish a total of 20 locations nationwide by the end of the year, a testament to their unwavering commitment to customer convenience and utmost satisfaction. In addition, GAC MOTOR dealerships are equipped to be 3S facilities, encompassing full operational support for sales, service, and spare parts for all GAC MOTOR vehicles.

As GAC MOTOR continues to innovate, expand, and solidify its presence on the global stage, it stands as an emblem of how dedication, partnership, and forward-thinking can propel an automaker to the forefront of the industry. With a legacy deeply rooted in quality, a penchant for innovation, and an expansive vision for the future, GAC MOTOR is poised to leave an indelible mark on the world of automobiles.

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