As Audi prepares to enter Formula 1 with its own factory team starting in March, fans will be able to show their support in a new way. The first adidas x Audi Revolut F1 Team collection, created for both the team and its growing fan community, will be available in stores and through selected channels from February 19.
With its debut on the grid, Audi aims to inspire audiences worldwide, attract new fans to the brand, and build a global community that extends beyond motorsport. Supporting that ambition is a dedicated collaboration with adidas, bringing together performance expertise and progressive design. The inaugural launch includes more than 160 items across apparel, footwear, and accessories, establishing the foundation for a season-long lineup that will expand through multiple releases.
The adidas x Audi Revolut F1 drop is built around two complementary ranges: official teamwear and a lifestyle-focused fanwear collection. While each range serves a different purpose, both are united by premium standards of quality, comfort, and design, reflecting the shared values of Audi and adidas in innovation and precision.
Designed as a bridge between modern lifestyle and sportswear, the fanwear range is intended for everyday wear—not only for race weekends. It includes the DNA Range, the Elevated Fanwear Range, and dedicated drivers’ merchandise, offering a broad selection from T-shirts and hoodies to jackets, caps, shoes, and more. The DNA Range centers on essential pieces in core silhouettes and the team’s primary colors, delivering a clear expression of Audi Revolut F1 Team identity. The Elevated Fanwear Range builds on this with lifestyle-driven highlights that emphasize comfort, clean design, and subtle branding for a modern, refined look. The collection also features exclusive merchandise tied to the team’s two drivers, Nico Hulkenberg and Gabriel Bortoleto, with additional limited-edition drops planned throughout the season to celebrate style, culture, and the evolving identity of the team.
Audi Revolut F1 Team and adidas first presented their official teamwear in Berlin in January. Developed with the latest adidas technologies, the functional teamwear includes purpose-built pieces tailored to the needs of every role at the track: performance-driven athletic wear for the drivers, ergonomically designed garments for long days for engineers, and durable, function-optimized items to support mechanics in demanding conditions.
The collection’s subtle gray and chalk tones take inspiration from the titanium-colored paintwork of the Audi R26, while signature red accents connect to Audi’s overall Formula 1 visual identity.
