Isuzu Philippines Corporation (IPC) continues to strengthen its presence in key provincial markets with the local introduction of the New Isuzu D-MAX LS 4×2 AT at Isuzu Bacolod, giving customers in Negros Occidental an early opportunity to discover the latest addition to the D-MAX lineup.
Recognized as one of the important pickup truck markets in the Visayas, Bacolod has a strong demand for vehicles that can support both business requirements and everyday lifestyles. Understanding the needs of customers in the region, Isuzu selected Bacolod as one of the first markets to showcase its newest D-MAX variant, bringing together proven diesel performance, modern technology, and everyday practicality at a more accessible price point.
“Bacolod is an important market for Isuzu, particularly for pickup trucks, where customers value durability, reliability, and versatility. We are pleased to bring the New Isuzu D-MAX LS 4×2 AT closer to our customers here, giving them more choices and greater value. With this new variant, we want more Filipinos to experience the proven performance and dependability of the Isuzu D-MAX, whether for business, family, or everyday driving,” said Yasuhiko Oyama, Executive Vice President of Isuzu Philippines Corporation.
Meanwhile, Isuzu Bacolod Vice President for Sales and Aftersales, Mark Joseph Espino also expressed their excitement over this new variant “We are excited to be among the first dealerships to introduce the New Isuzu D-MAX LS 4×2 AT to our customers here in Bacolod. With its proven reliability, modern features, and attractive introductory price, we believe this new variant will appeal to more pickup buyers in Negros Occidental.”
More Features, Greater Value
The New Isuzu D-MAX LS 4×2 AT is designed for customers looking for a capable and dependable pickup truck equipped with modern convenience and safety features, without compromising affordability.
Powered by Isuzu’s proven 1.9-liter RZ4E-TC turbo-diesel engine, the new variant delivers 150 PS of maximum power and 350 Nm of maximum torque, paired with a 6-speed automatic transmission. This combination offers responsive performance, fuel efficiency, and convenient driving for both city roads and provincial highways.
Inside, the D-MAX LS 4×2 AT features a 10.1-inch touchscreen infotainment system with connectivity and entertainment capabilities, including Waze and YouTube functionality, providing added convenience for everyday journeys. It also comes equipped with a reverse camera, 17-inch alloy wheels, and a 4.2-inch Multi-Information Display (MID), giving drivers the essential features expected from a modern pickup truck.
Safety remains a priority, with features including Electronic Stability Control (ESC), Hill Start Assist (HSA), Hill Descent Control (HDC), Anti-lock Braking System (ABS), Electronic Brakeforce Distribution (EBD), and Brake Assist (BA), providing added driver confidence across different road conditions.
Beyond its impressive features, the New D-MAX LS 4×2 AT also offers one of the lowest estimated five-year Total Cost of Ownership (TCO) figures among the compared pickup models, considering vehicle purchase price, fuel consumption, periodic maintenance costs, and estimated resale value. This reinforces Isuzu’s commitment to delivering not just a reliable pickup truck, but also greater long-term savings and ownership value for Filipino customers.
Special Introductory Price Until December 2026
As an early Christmas present to Filipino pickup buyers, IPC is offering the New Isuzu D-MAX LS 4×2 AT at a special introductory price of just ₱1,549,000, a ₱150,000 discount from its regular suggested retail price of ₱1,699,000.
This special Christmas offer is available only until December 31, 2026, giving customers the perfect opportunity to bring home a brand-new Isuzu D-MAX equipped with modern technology, advanced safety features, and a convenient automatic transmission at exceptional value.
Beyond the vehicle itself, customers can also enjoy the benefits of the Isuzu Advantage, which includes dependable aftersales support, genuine Isuzu parts, professionally trained service technicians, and a nationwide dealership network committed to keeping Isuzu vehicles performing at their best.
As “Your Responsible Partner,” Isuzu remains committed to providing not only durable and reliable vehicles but also long-term ownership support that customers can depend on throughout their journey.
Customers in Bacolod and nearby areas are invited to visit Isuzu Bacolod to personally experience the New Isuzu D-MAX LS 4×2 AT, learn more about its features, and inquire about the special introductory offer.
For more information about the New Isuzu D-MAX and other Isuzu vehicles, visit www.isuzuphil.com or any authorized Isuzu dealership nationwide.
